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The Rise of Digital Experience Platforms (DXPs) in Software Development

Digital Experience Platforms are transforming software development, enabling personalized cross-channel experiences through integrated content, AI, and low-code tools — streamlining work for both developers and marketers.

October 24, 2025

📢 Hey, Retailist Roundup readers! How is your team using Digital Experience Platforms to create more personalized and seamless customer experiences?

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Software development is evolving, as Digital Experience Platforms enable the delivery of a personalised digital cross-channel experience. A DXP delivers integrated content, Artificial Intelligence, and low-code rapid application development tools. It streamlines the work of developers as well as marketers.

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In the news: Top headlines this week

Amazon sees faster delivery speeds with hi-tech driver eyeglasses, AI. Amazon is pushing delivery speeds even further by using robotics, AI, and new tech—now including smart glasses called “Amelia” that give drivers turn-by-turn directions, scan packages, and capture delivery photos to save time on every stop. [Reuters]

UK consumer sentiment rises to joint-highest since August 2024​. British consumer confidence improved in October, rising to -17 from -19 in September — matching its highest level since August 2024 — as shoppers responded to sales promotions from Amazon and other retailers, according to GfK data. [Reuters]

With two months to Christmas, here’s what retail leaders expect for holiday shopping. Retail executives say shoppers are deal-seeking this holiday season due to tariff and pricing pressures, prompting brands to launch holiday campaigns earlier and adjust discount strategies. Kohl’s and Academy Sports & Outdoors report consumers are trading down or cutting back. [CNBC]

More pressure for US consumers as most states warn food assistance could dry up next month. A looming government shutdown could cut off food assistance for millions next month, with over 30 states warning SNAP recipients they may not receive November benefits. This comes as inflation climbed 3% in September — the fastest increase since January — intensifying already mounting financial pressure on U.S. consumers.[Retail Dive]

Consumer sentiment dips slightly in October amid concerns over high prices. U.S. consumer sentiment dropped to a five-month low in October as inflation and high prices remain top concerns. The University of Michigan’s Consumer Sentiment Index fell to 53.6 from 55.1 in September, with current conditions hitting their lowest level since August 2022. Economists say consumers see little improvement in the economic outlook. [CSA]

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Retailist Magazine is an outlet focused on modern commerce as it relates to digital innovation. The publication examines our culture’s ever-evolving relationship with marketing, commerce and traditional retail. Our goal is to connect our audience to quality content and award programs for retail brands to tell their story of innovation.

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