Local Motion: Four Tips for PoS Success in New Markets

Expanding into hundreds of markets brings complex challenges, from local regulations to regional supply chains, making consistency across campaigns increasingly difficult.

January 31, 2025

📢 Hey, Retailist Roundup readers! Discover strategies to overcome local regulations, streamline regional supply chains, and maintain consistency across all your campaigns as you scale!

News from Retailist

From varying local regulations to distinct, regional supply chains, there is a lot to consider, and when you grow to hundreds of markets, the difficulties of performing consistently and effectively across campaigns increases exponentially.

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In the news: Top headlines this week

Target rolls back DEI initiatives, the latest big company to retreat. Target is scaling back its DEI programs, ending its three-year goals, external reporting, and a program supporting minority-owned businesses. This move follows similar rollbacks by companies like Walmart and Meta, despite Target's earlier DEI commitments after George Floyd’s murder in Minneapolis. [CNBC]

Lawsuit accuses Amazon of secretly tracking consumers through cellphones. Amazon is facing a lawsuit accusing it of secretly tracking consumers’ movements via their cellphones and selling the collected data. The lawsuit claims Amazon gained access through its Ads SDK, embedded in apps by thousands of developers. [Reuters]

Where the fight against retail crime goes in 2025. Retailers are grappling with concerns over theft and merchandise loss, though measuring its true impact remains challenging. The NRF's latest crime report highlights rising shoplifting and increased violence, but its data relies on executive impressions rather than law enforcement reports. Some experts argue retailers should adopt better inventory tracking methods and a more integrated approach between loss prevention and store operations. [Retail Dive]

Are More Store Closings Than Openings in Retail’s Future? Coresight Research predicts U.S. store closures will outpace openings for the second year in a row due to shifts to online shopping. In 2024, closures hit 7,325—the highest since 2020—while openings reached 5,970, the most since 2012. [Retail Wire]

Store closures hit highest level since pandemic — see who is shutting down the most locations. U.S. store closures surged in 2024 and are expected to hit 15,000 in 2025, according to Coresight Research. The trend reflects a growing divide between thriving retailers like Walmart and struggling ones like Big Lots. Competitive pressures, not weak consumer demand, are driving the closures. [CNBC]

Job Board: This week’s Top Openings in DTC, RetailTech, and more

Want to submit a role to our talent board? Email [email protected].

  • District Sales Manager (Cincinnati, OH) Grainger - more here

  • Director of Partner Sales - Public Sector (3 Locations) Workiva - more here

  • Director of Strategic Sales (Hiring Remotely in United States) Smartcat

    - more here

  • Sales Business Analyst (Los Angeles, CA) Munchkin, Inc. - more here

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Retailist Magazine is an outlet focused on modern commerce as it relates to digital innovation. The publication examines our culture’s ever-evolving relationship with marketing, commerce and traditional retail. Our goal is to connect our audience to quality content and award programs for retail brands to tell their story of innovation.

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